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A professional logo could cost your startup $1,000 or more.

A professional logo could cost your startup $1,000 or more.

Brian Bourque 🚀 @bbourque: A professional logo could cost your startup $1,000 or more. But logos don't generate customers. How to design a killer startup logo in 5 minutes, for free:
Brian Bourque 🚀 @bbourque: A professional logo could cost your startup $1,000 or more. But logos don't generate customers. How to design a killer startup logo in 5 minutes, for free:
Brian Bourque 🚀 @bbourque: New entrepreneurs often get hung up on trivial details like logos. It's what Paul Graham calls "playing house": Focusing on the trappings of business instead of what really drives growth. So let's solve your logo problem in 5 minutes.
Brian Bourque 🚀 @bbourque: New entrepreneurs often get hung up on trivial details like logos. It's what Paul Graham calls "playing house": Focusing on the trappings of business instead of what really drives growth. So let's solve your logo problem in 5 minutes.
Brian Bourque 🚀 @bbourque: First off, let's head over to Logo To Use: logotouse.com This insane site has millions of pro-quality logos that are free to use. Their license is 100% clear. No concerns here:
Brian Bourque 🚀 @bbourque: First off, let's head over to Logo To Use: logotouse.com This insane site has millions of pro-quality logos that are free to use. Their license is 100% clear. No concerns here:
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Brian Bourque 🚀 @bbourque: We're going to pick a random design. This one looks good: "Hues"
Brian Bourque 🚀 @bbourque: We're going to pick a random design. This one looks good: "Hues"
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Brian Bourque 🚀 @bbourque: Oh no! Our startup is not called "Hues". Not to worry. Click that Download button and save the Hues SVG file to your desktop. Note: SVG stands for "Scalable Vector Graphics". At the end of this tutorial you'll have a file that looks crisp at any size.
Brian Bourque 🚀 @bbourque: Oh no! Our startup is not called "Hues". Not to worry. Click that Download button and save the Hues SVG file to your desktop. Note: SVG stands for "Scalable Vector Graphics". At the end of this tutorial you'll have a file that looks crisp at any size.
Brian Bourque 🚀 @bbourque: Next, let's head to Boxy SVG: https://t.co/u2Ud2pgsyT These kind folks made a browser-based SVG editing platform, with a 15-day free trial (no credit card required). Take 30 seconds to register and validate your email address.
Brian Bourque 🚀 @bbourque: Next, let's head to Boxy SVG: https://t.co/u2Ud2pgsyT These kind folks made a browser-based SVG editing platform, with a 15-day free trial (no credit card required). Take 30 seconds to register and validate your email address.
Brian Bourque 🚀 @bbourque: Click the giant Launch App button... Using the File menu, find the SVG file you downloaded and open it up.
Brian Bourque 🚀 @bbourque: Click the giant Launch App button... Using the File menu, find the SVG file you downloaded and open it up.
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Brian Bourque 🚀 @bbourque: Now we're going to add a green background, because our startup is generating so much cash:
Brian Bourque 🚀 @bbourque: Now we're going to add a green background, because our startup is generating so much cash:
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Brian Bourque 🚀 @bbourque: But our startup isn't called Hues. So let's click on the letters and delete them. Then we select the "A" from the left-hand menu to add text. Enter startup name and tweak the font as you wish. (If you've used Microsoft Word before, you can handle this)
Brian Bourque 🚀 @bbourque: But our startup isn't called Hues. So let's click on the letters and delete them. Then we select the "A" from the left-hand menu to add text. Enter startup name and tweak the font as you wish. (If you've used Microsoft Word before, you can handle this)
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Brian Bourque 🚀 @bbourque: As a final touch, we'll add a "TM" to make it look official. Lastly, we use the File menu to download our pro logo to our desktop. Boom! Now you have a pro logo that can be scaled to any size.
Brian Bourque 🚀 @bbourque: As a final touch, we'll add a "TM" to make it look official. Lastly, we use the File menu to download our pro logo to our desktop. Boom! Now you have a pro logo that can be scaled to any size.
Brian Bourque 🚀 @bbourque: Bonus: how to turn this SVG file into an image for the web. 1. Head over to Pixlr (also free): pixlr.com/x/#editor 2. Open your SVG file 3. Scale it to desired size 4. Save to your desktop
Brian Bourque 🚀 @bbourque: Bonus: how to turn this SVG file into an image for the web. 1. Head over to Pixlr (also free): pixlr.com/x/#editor 2. Open your SVG file 3. Scale it to desired size 4. Save to your desktop
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Brian Bourque 🚀 @bbourque: Here's our beautiful new logo, ready for the web.
Brian Bourque 🚀 @bbourque: Here's our beautiful new logo, ready for the web.
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Brian Bourque 🚀 @bbourque: h/t to @heyeaslo for sharing Logo To Use in this monster design thread: https://t.co/rXl77ZUaKV
Brian Bourque 🚀 @bbourque: h/t to @heyeaslo for sharing Logo To Use in this monster design thread: https://t.co/rXl77ZUaKV
Brian Bourque 🚀 @bbourque: That's it. If you found this useful please retweet so others can benefit. Follow me at @bbourque for more on startups and marketing.
Brian Bourque 🚀 @bbourque: That's it. If you found this useful please retweet so others can benefit. Follow me at @bbourque for more on startups and marketing.
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